Business cards can be said to be the single most important entity for any person who might be involved in trade and business. It is not difficult to understand why. Business cards include information like name of the individual, the post he occupies, contact numbers of his residence and office and his e-mail ID. So, if one wants to establish contact with someone, it is mandatory for him to have an access to his address and contact numbers. This purpose is very nicely taken care of by the business cards and as such, its importance simply cannot be undermined. It is not only about the individuals, but the business cards also throw ample light on the organisation divulging such information like the address of the organisation what it is into. It would not therefore, be an exaggeration to state that no business man can survive without one.
It would, however not be out of place to give an account about the birth of business cards and its usage in the earlier days. Well, to start of with, it would be very interesting to know that business cards came into existence in the 15th century in China. Yes, you have read it right. Business cards are not a modern day fad, but can trace its origin to as far back as the 15th century. Back then, it was limited to the upper class who normally used it to announce their arrival in households. This practice was in course of time picked up by the others.
The seventeenth century saw it being used in England for the firs time. There it was, then, used mostly by merchants and was popularly known as trade cards. Business Cards then were a unique lot for they had the maps printed on them as well, probably to help people reach the shops. There are instance when business cards displayed information about the goods sold by the merchants as well.
Thus, it becomes clear that business cards have a history, which runs back to several centuries and in every century and age it has held its importance. Still, it would only be right to state that they were never as important as they are in today times.
Alexa is a successful relationship manager in a leading Public Relations firm. He has written many articles and blogs on how to enhance effective communication in the corporate world. Currently he is focusing on Business Cards as they are major tools of communication for a company.